7 Examples of Conversational Copywriting [VIDEO]

Recently I published a survey with some open-ended questions about Conversational Copywriting.

In particular, I wanted to know how I was doing.

Was I doing a decent job of explaining what Conversational Copywriting is all about?

These were open-ended questions, inviting people to say whatever they wanted.

Even so, one request came in as a strong number one…

“Please show more examples!”

Happy to oblige!

That’s what this post’s video is all about.

The 7 examples are not intended as an exhaustive list. The idea is to tickle your imagination a little… particularly with those examples that may not, at first glance, strike you as obviously conversational.

Enjoy… and if you have any comments or feedback to share… use the comments box below.

NOTE: If you’d like to add the craft of conversational copywriting to your online writer’s toolbox, find out about the Conversational Copywriting course here…

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5 thoughts on “7 Examples of Conversational Copywriting [VIDEO]

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  1. Thanks, Nick.

    The examples were helpful.

    As usual, you speak in an easy conversational tone which is one reason for the following suggestion. As helpful as your slides are, I’d like to see you include yourself speaking or narrating the presentation. Make sure you’re drinking one of your favorite coffees. That way, we’ll feel like were with you in your home conversing about conversational copywriting. Just a thought.

    Thanks, again.


    • Maybe I’ll try that next time. : ) Myself, I usually find it a little distracting… trying to watch the speaker and follow the info on the slides at the same time. But I can give it a try.

  2. Hi, Nick!
    loved the presentation!

    This type of writing is what I’ve wanted to do from the get-go.

    When I think about it, it all comes down to common sense writing. No one wants to be sold. We want to be included in the conversation.

    We want to be satisfied at the end of the conversation, as if we had just finished eating a great meal…ready for the ensuing “P.S.”…

    “Click (here)…so you too can join the conversation. ”

    This is how I perceive conversational writing…much the same as the fiction I’ve written in the past. I want to draw the reader in and keep them reading till the final “The End”.

    I think I’m on the right track. I’m open to any thoughts on it.

    Thanks for the video.


  3. Great stuff, Nick! Thanks so much for your excellent way of explaining the examples and putting it all into context for us.

    What do you suggest for getting in the “zone” before writing – figuring out how to include the reader in the conversation? It seems so straightforward, especially when I see samples, but not always sure if what I write hits the right “conversational” mark.

    So I guess that begs the question, do you have something like a 3-point system for approaching the work (realize it also depends on the type of job) as a quick-study cheat sheet? 🙂