I’m not saying those are the only choices.
But these are the choices I face. Pretty much.
An event like the spread of Covid-19 has the capacity to beat me into a major depression.
Which is why, when bad things happen, I look for ways to step up and get creative.
Preferably at speed.
I’ve added a chatbot to my Facebook page.
We had a conversation…
Chatbot: I’m confused. Where am I? Come to think of it, who or what am I?
Nick: You’re a chatbot. I created you to help me connect with people who might be interested in conversational copywriting.
Chatbot: Ok. Still confused. But… quick question… does this mean I’m like an AI? Am I super-intelligent?
Nick: Afraid not. No AI. No machine learning. Dumb as a post.
For several years now I’ve been raising my hand and saying…
“Hey, the future of marketing online is conversational!”
And then… this last weekend…
Wow.
TOTAL confirmation of that vision of a conversational future.